SWVaux.com
  • The Club
    • Club News
    • Club Proposal
    • Club Partners
    • Media Coverage
    • Contact Us
  • The Blog
  • The Events
    • Club Stands
    • Monthly Meets
  • The Store
    • My Account
    • Shopping Cart
    • SWVaux merchandise
    • Stickers
  • + MORE
    • Nürburgring Racetrack Live Webcams
    • Vauxhall Parts Catalogue
    • Rim & Tire Size Calculator
    • Vauxhall Wheel Fitment 
    • Latest Traffic & Travel
    • How To’s
    • OP-COM Software Download & Installation Guide
  • JOIN US

Vauxhall Introduces New Logo

Published by SWVaux Staff on 24 September 202024 September 2020

Vauxhall Motors has today officially unveiled its latest logo design, presenting a “confidently British” reworking of its iconic griffin emblem.

The logo, along with the newly announced Vauxhall Vizor which will integrate the grille, headlights and brand logo into an exterior single module will be the new, exciting and progressive face of the brand. Alongside these will be the Pure Panel, which see’s further redesign to the Vauxhall interior through a fully digital high-tech dashboard.

‘The bold yet simple redesigns reinforce Vauxhall’s position as a confidently British brand. Constantly evolving and innovating, the brand continues to reinvent itself, with these most recent updates a reflection of Vauxhall’s commitment to ingenious design and modernisation” said Vauxhall Motors Managing Director, Stephen Norman. “While retaining its most iconic elements, the contemporary, minimal aesthetic had been created to seamlessly match our forthcoming models.”

Specific changes to the logo include a move away from the 3-D metallic texture which has been present since 2008, in favour of a flat minimalist design, optimised for the digital age. It also features a sleek, stylish new griffin emblem which, in a confident move from the brand, loses the griffin’s wing and the word ‘Vauxhall’ across the top while retaining the iconic Vauxhall ‘V’. The logo also pairs the brand’s idiosyncratic bright red colour with a deep blue – underlining Vauxhall’s heritage as a British Brand since 1903.

The new logo presents an updated and exciting fresh face to the world and, with its focus on digital optimisation, places Vauxhall at the very forefront of British roads.

Both the redesigned logo and Vizor grille will feature first on the new Vauxhall Mokka due for release in 2021.

Like this:

Like Loading...
Categories: All PostNewsVauxhall
Tags: DesignGriffinLogo

0 Comments

Leave a ReplyCancel reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Related Posts

More than a third of councils still do not provide EV charging adapted to suit disabled drivers

More than a third of UK councils do not provide any on-street electric vehicle (EV) charging suitable for disabled drivers, according to new Freedom of Information (FOI) research by Vauxhall.

Good starting position for Opel

Opel junior driver Calle Carlberg wins the Junior European Rally Championship (JERC) classification at the Rally di Roma Capitale.

Vauxhall Introduces 0% APR Finance Deals Across Its Entire Car Line-up

Vauxhall has introduced a brand-new 0% APR offer on Personal Contract Purchase (PCP) agreements across its entire passenger car line-up with payments starting as low as £177* a month.

© SWVaux.com - All Rights Reserved


Hestia | Developed by ThemeIsle
 

Loading Comments...
 

    %d